When friends Valerie and Joy decided to join forces for a creative passion project alongside their busy work schedules, they began a journey that may be familiar to any entrepreneur. From deciding they wanted to be self-funded instead of taking outside loans to the process of finding the perfect pop-up location, the building of their lifestyle brand, The 125 Collection, is the result of ongoing analysis and re-evaluation. Through the ups and downs and sacrifices that come out of financing your own business and building a recognized brand in New York City, Valerie and Joy have plenty to share when it comes to the trial and error process in the beginning stages of a business.
Join us every other week on “Women's Wealth: The Middle Way,” a radio show aimed at helping women navigate questions about work, money, and family. You can find us on http://www.womensradio.com/author/lhurd, and https://womenswealth.podbean.com, on the SoundCloud Apps for iPhone and Android, https://soundcloud.com/womenswealthmiddleway and Spotify. See you in two weeks!